SOCIAL MEDIA

CAMPAIGNS

While at SMASH, I developed and executed a number of social media campaigns that highlighted and targeted multiple audiences, resulting in 5X follower growth across Twitter, Facebook, Instagram and LinkedIn channels over three years. Below is a sampling of the content I created for various campaigns.

SMASH Scholar Trip to Grace Hopper Conference 2018: #SMASHGHC18

Twitter

Instagram

Instagram Story

SMASH Alumni Summit 2018: #SMASHSummit18

Instagram

Instagram Story

Kapor Center/SMASH 2019 Campaign: #LeakyTechPipeline

College Signing Day 2018 (post-SMASH rebrand)

Back to School Campaign: #SMASHFirstDayofCollege

LPFI/SMASH staff celebrate Black History Month

LPFI/Genius Plaza Visit DC: #SMASHGoesToDC